By Jan Servaes
The globalisation of social, cultural and financial kinfolk is facilitated, and even as conditioned by way of advancements within the info and communications applied sciences (ICT) and infrastructure. Human wisdom introduced mankind from an oral to a literate tradition, because of the discovery of print media. the improvement of digital media within the final century lead the way for the knowledge age, during which spatial and temporal constraints are lifted.
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See Table 3). For example, the Commission points to “elements of the Framework R&D programme (1998–2002) , especially… the key action ‘multimedia content and tools’, which has been allocated EUR 564 million, and in particular its cultural heritage components” (Commission’s ‘Europa’ web site). But as noted above, this research action line is more strongly focused on the development of digital tools and platforms that content design and production activities per se. The Commission also points to another element of FP4, ‘the Energy, Environment and Sustainable Development programme’ because this features a research stream called ‘The city of tomorrow and cultural heritage’, for which 170 million euro have been earmarked.
Thus the extending sway of the ‘naked cash nexus’, alongside growing material inequalities, now impacts upon the levels and modes of access to a growing number of services and functions in areas such as health, education, legal services as well as in the arena of information and communication services. Considerations of the nature and origins of the so-called ‘digital divide’ and effective policy responses must be framed as but one manifestation or expression of these wider developmental trends and contexts.
The extent to which these properly ‘content’ -related knowledge and activity fields are neglected, least compared to the activities and knowledge domains directed at the further development of technical systems and tools, is quite striking. Indeed, it is all the more so given the context of EU policy discourses which appear to place so much emphasis on ‘an information society for all’ and seeking to construct ‘a knowledge-based eEurope’. A) ‘CULTURE’ Related (b Culture 2000 MEDIA-3 This programme ‘helps to finance cooperation in all areas of the arts’ and ‘aims to promote the cultural diversity of the European Union, creativity, exchanges between those involved in the cultural sector in the EU, and to make culture more accessible to the public’ The MEDIA programme ‘supports the development, distribution and promotion of European audiovisual works’.
A Reality Check 2003 by Jan Servaes